O MANNY's

It’s almost that time of the year to celebrate the great blessings in our lives. All around the world some would be in a festive mood and while others would have other reasons to celebrate. Either way, every global Small Medium Business wants to know how they can compete with the giants of the world without getting killed this holiday season or anytime?

In the early days of some religions, especially Christianity, a lot of pagan people had to convert or face death by beheading. Today, consumers are faced with endless marketing, there’s always a brand trying to pull them towards their “club”. For example, PC vs Mac, iPhone iOS & Android, BMW VS AUDI VS Mercedes VS Cadillac VS Lincoln, Pepsi & Coke, etc. The consequence of picking the wrong brand can be less costly however consumers need to know that they’ve made an informed decision. And knowing you’ve Incorporated best ethical conversion tactics is something your business should be proud of.