O MANNY's

The celebration of life, giving thanks and giving back on a big scale is on its way. And the great sales opportunity are just around the corner. Black Friday and Cyber Monday was crazy as usual. In some cases it’s not so much about the special promotions but the time of year to reconnect with family, friends, pets, parents, or favorite destinations. Some of us founders are fortunate to be in a part of the world that enables us to pursue our dreams comfortably and fulfill our desires in life easily and enjoy this wonderful time of the year. And then there are some of us who are faced with environments that do not nurture dreams, that discourage change or systematically hinder progress. Therefore we hope founders & the Founders Under 40™ Group members realize this holiday that we can do better for mankind.

When you make friends with successful people the sky's the limit. This is how partnerships are made, handshake deals are done, and new audiences found. And it's not as difficult as you might think.

The biggest reason why connecting with people benefits you is simple: It allows you to extend your reach further, which in turn allows your ideas to make a much bigger impact.

People download apps every day, but the truth is that many of them are abandoned or never even used. New Google and Ipsos research uncovers how people discover
and engage with apps—and what brands can do about it.

The number of B2B organizations struggling to find trained content marketing talent has grown 220% (from 10% that said so in 2013 to 32% in 2014), according to Content Marketing Institute and MarketingProfs research.

And the Bureau of Labor Statistics forecasts that the number of marketing research analysts and marketing specialists will increase more than 30% in the 10-year period leading up to 2022.
So what should companies screen for when identifying marketing talent? Should hard skills like social media experience and an analytical background be the main factors considered?

The best marketing candidates have strong hard and soft skills that will allow them to succeed and add value to the organization from day one.

 

BJ MANNYST Shares: Questions Every Service Business & Professional Needs To Ask Before They Work With a Consultants

***This article was original discovered and compiled by a different organization with initial Y.U. BJ Mannyst and it’s team has simplified this and made this available. Remember these questions are meant to guide and are not meant for bombarding a person you’re just meeting. Note, there are some questions some might not disclose to strangers.


We recommend interviewing at least two consultants (once you’ve gone through your list) and asking the same questions in the same order. This allows you to better compare their experience and qualifications to your needs in a fair manner.

Since my last post — Don’t Build That “killer” App Just Yet  — I have had the opportunity to spend time with several founders who believe their apps pass the “filters” described in that post.

Several of them are are working on fantastic ideas — disrupting college / 529b planning, “stick a video to a physical object” to converge the offline and online worlds, a remarkable take on messaging, even one that allows new moms to record breastfeeding times.

But one basic problem almost all of them have:

They haven’t thought through distribution

It is with great pleasure I share these insights which were inspired by some of the best service providers in the world. I also hope you checkout a complimentary post called, [ 20+ Tips Service Businesses Need, This 4th Quarter, To Be Less Selfish & More “I Do Care”]

The competitive advantage you might want to execute on is greatness, specifically great customer experience.

***These tips focuses on restaurants however every service provider might like to adopt some of the ideas. The 15 tips below were written by a different author. Just sharing this with others. So take the tips and adapt to your industry or your own business situation.

• 1.Stay current. Keep yourself up to date on current statistics, trends, facts and figures that can help you analyze your restaurant marketing plan. Should you make any tweaks to how you market your restaurant? Should you position your restaurant differently?

Our understanding of behavioral psychology and technology innovations are changing the professional services landscape. We're not only accumulating tremendous amounts of data into consumer behavior in general, but we're learning specifically how professional services marketing and branding can influence buyers' behavior.

But this new understanding raises some big questions for firms. Which business challenges are the most urgent? How should one prioritize marketing efforts?

These questions have been answered through a recent survey of over 500 professional services firms conducted by the H----- Research Institute. The survey sought insights from senior decision-makers at industries including management consulting, accounting and finance, marketing, technology, legal services, and architecture, engineering, and construction.

 I, Emmanuel “Manny” , have gone through the trouble to write this insight to impress someone "Big" and as well as demonstrate to commercial and home service businesses that their sales & marketing is not a lot fundamentally different from other business services. The following insights are meant to be pretty general so if you are looking for more advance and personalized thoughts, contact me. Skype: amhiredaidto or visit: www.bjmannyst.com

There’s no single day that goes by that our team doesn’t think about how do we assist the millions: of local small medium service businesses, service smb across the country and around the world?

We know the pace of life and the service business has become faster and very competitive. We know that with so many change around you and your team it becomes normal to ponder seeking the help of others. Just as others call on you to assist them.

Basically this is about becoming an invaluable asset to customers and not about how much you can get the customer to spend today. To all service business women and business men, I’m sure many of you would agree that when someone has taking the time to get to know your pain, preferences, routines, daily challenges you really feel like the most important person in the world. You feel like the world might be be chaotic however when you go to that service business, after work, the staff will provide a great experience. More heart, that’s worth striving for this 4th quarter, right?. 

Do you know the number of calls, email your prospects, customers gets from your competitors? Do you know what goods or services consumers could substitute instead of buying yours? Do you know how your competition is winning deals, every quarter?And finally, do you know how to HSH, hustle smart & hard. When I say hustle, let me be clear, don’t mean criminal activities or reckless shortcuts.

Part of being able to quickly fix and improve your marketing depends on building on your strengths and working on your weaknesses. Spotting opportunities and staying clear of threats.  There are times you will reach a point, in your business, where it seems your marketing and service business efforts seems to have gone to waste. And you have very little to show for it. So I have put together some quick inspirational  ideas and suggestions. Don’t get overwhelmed by the suggestions in this post or any of my other posts. I, “Manny” am here to be of service to your smb service business and your team.

We welcome your input and suggestion. These questions would hopefully be helpful in screening possible partnership. We’d suggest not to begin to ask, potential co-founders, questions on the first meeting, or the third encounter. It’s best to bring up questions when you both feel comfortable with each other, maybe some chemistry and you’ve dropped hints as to your desire to one day start a business. The process is a lot like dating. It can also be helpful for solo-founders. Plus, don't be afraid to add your own questions.   - FU40 Group Team

You and your buddy from MIT have just invented the world’s first teleportation device. It can transport a banana from Argentina to Boston in five minutes. Transport Adam Sandler to the moon, into the Pixel Movie and back in an hour. Before you start celebrating like it’s the Apollo landing...you stop to think what are we going to do with this, what industry or consumer would benefit from this, who is going to buy or pay to use this device?

When all you & your founders want is to win & give back

Maybe these companies are not dead yet or maybe your business is just starting, however based on current trends it appears gigantic is no longer sexy. It appears creatures as complex and superior in size like dinosaurs, if they had managed to survive the asteroid impact, would not have lived very long because they still required so much resources to sustain themselves. ---Very little room to be lean-fighting-machines. Very little room to function on peanuts much less complexity.

Some great email marketing insights was recently brought to my attention by the guys at Dun & Bradstreet (business credit report provider). Email marketing insight that could help your SMB or startup business email marketing initiative which will then help me and many others from receiving email bombardment and irrelevant email messages. And likely keep email marketing alive for a couple more years and help you get a better ROI.

This report provides a summary of the research done on the Millennial generation since 2009. Generational cohorts are just one way to categorize a group of people with similarities—in this case, the era in which individuals were born and when they came of age. We will use the birth years of 1980 to 1999 here to define the Millennial cohort. Sources, though, are inconsistent, with as many as 21 different birth spans referenced.

The reality is that email marketing will eventually lose it’s shine. Its effectiveness will decline like the way of cold calls, telemarketing have become the cd-player of consumer goods. It will decline gradually like direct mail marketing. Why?

This personal social capital improvement kit is not meant to be the answer all document. This is a pen to paper quick and dirty way for founders, business owners, smb service providers, sales people, students, and anyone to improve their social network, personal wealth, etc.

It’s a kit we at BJ Mannyst + Founders Under 40 Group are proud to share.


On another note, for marketing help or marketing boost, contact us.



For More Personal Help

•     Contact a coach if you need further help with your personal development..
•     Check in you neighborhood for free workshops, libraries or entrepreneurship seminars near you.
•     Search for networking, mentoring or training events
•     Click picture or link, check it out free, $8.95 full download kit, finish the worksheet, and start improving your life.

[BJ Mannyst can take you from idea to execution and work with you through the tough process it takes to get the right branding.]

Your life and your journey is so simple. It’s so simple that Einstein himself showed us all how to live life while achieving great things. We would hope you know who Albert Einstein is? Think “E=MC2”. The physics guy with the funny hair. We just wanted to bring this significant insight to the attention of founders, business leaders, and everyone who has life.

Implementation: The Key to Effective Marketing
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Wayne Gretzky, the great hockey superstar, once said "You can't score a goal if you don't take a shot." Marketing without implementation is like trying to score profits without taking the necessary shots. And implementation is one of the largest challenges small businesses and face today.