Thursday, March 19, 2015

Part 2 - Sorry...Email Marketing Really Has No Future



Some great email marketing insights was recently brought to my attention by the guys at Dun & Bradstreet (business credit report provider). Email marketing insight that could help your SMB or startup business email marketing initiative which will then help me and many others from receiving email bombardment and irrelevant email messages. And likely keep email marketing alive for a couple more years and help you get a better ROI.

Friday, March 13, 2015

Quick Insight About Y Generation, YOU - For Founders, Marketers, Managers


This report provides a summary of the research done on the Millennial generation since 2009. Generational cohorts are just one way to categorize a group of people with similarities—in this case, the era in which individuals were born and when they came of age. We will use the birth years of 1980 to 1999 here to define the Millennial cohort. Sources, though, are inconsistent, with as many as 21 different birth spans referenced.
Thursday, March 12, 2015

Sorry...Email Marketing Really Has No Future



The reality is that email marketing will eventually lose it’s shine. Its effectiveness will decline like the way of cold calls, telemarketing have become the cd-player of consumer goods. It will decline gradually like direct mail marketing. Why?

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