Friday, June 3, 2016
I Will Ignore Your Content Marketing So Engage Me
Unless you have earned my attention, you are not worth my precious time.
Lately, everyone seems to have a strong stench of desperateness ... trying eagerly to share their expertise, their opinions on LinkedIn groups, guest post on Forbes, literally anywhere that can help them get noticed by the “pretty girl”. In this context, the pretty girl is the potential customer. Unfortunately no matter how good or terrible your content is ,it doesn’t entitle you to be engaged. I’ve taking the liberty to share some tips to help improve your chances of engagement.
You could share content on every social media network in the world as much as you want and as frequent as you want, even buy the endorsement of LeBron James and it will not mean anything if no one really wants to listen to what you have to say.