Friday, July 24, 2015
For Technology Companies Who Think Sales & Marketing Is Less Important Than Technical Ability
You and your buddy from MIT have just invented the world’s first teleportation device. It can transport a banana from Argentina to Boston in five minutes. Transport Adam Sandler to the moon, into the Pixel Movie and back in an hour. Before you start celebrating like it’s the Apollo landing...you stop to think what are we going to do with this, what industry or consumer would benefit from this, who is going to buy or pay to use this device?