Wednesday, February 16, 2011

Placing your Business Logo on the Moon

Not sure if there’s ever been a company to do that but imagine the publicity. This is where I’d say, “It will be possible " but in the mean time how about your logo on a school team’s jersey or the Dallas Cowboys official uniform.

A new study by independent media shop Horizon Media reveals that sports jerseys are prime real estate for marketers. How prime? The study finds that corporate sponsorships on sports jerseys could generate more than $370 million in advertising value.

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