Thursday, November 7, 2013

BJ Mannyst: 44 Quick Marketing Tips For Upcoming Black Friday & Holiday Season

 
bjmannyst_holidaytimemarketingtips

    
























FU40 Group + BJ Mannyst (marketing service provider) is proud to offer founders, SMB some inspiring ideas to help with sales this holiday season. For full marketing service by BJ Mannyst  + FU40 Group, please visit http://www.bjmannyst.com.
First of all, remember the days below and if your are fully prepared these are some quick ideas to give you are chance. Key US Holiday Period. *Remember as a consumer and business owner be very alert during these times. Also make sure to take steps to protect your reputation and customers well being.


 
  • Thanksgiving Promotional Period  Nov/20 – Nov/22 
  • Black Friday Promotional Period   Nov/15 – Nov/25 
  • Cyber Week Promotional Period  Nov/23 – Nov/29 
  • Cyber Monday Promotional Period  Nov/25 – Nov/27 
  • Christmas Promotional Period  Nov/29 – Dec/25 
  • New Year’s Period   Dec/26 – Jan/06

TIPS & IDEAS:

  • 1. Look for new niches and customer segments  to offer your products and services to
  • 2. Send people to different landing pages and test the effectiveness
  • 3. Test different layouts, different words, images, different calls to action.
  • 4. Create great content focused on your strength or might be invaluable to your prospects
  • 5. Hire someone to go to events to talk about your products like an ambassador
  • 6. Build relationships and reconnect with other business owners or professionals
  • 7. Develop holiday time business network partners and come up with a tag team plan
  • 8. Everyone you meet -- be very nice to them and tell them about your business
  • 9. Form relationship with individuals with lots of friends and contacts
  • 10. Find out what you or your business offers that others cant. Bjmannyst.com can help with helping discover your uniqueness.
  • 11. Send your best customers hand written letter to remind them of your relationship
  • 12. By providing great content you are becoming a trusted contact. Send updates on industry news that may be beneficial to your clients.Bjmannyst.com can help with content strategies.
  • 13. Offer to partner with your customers to put together an event or seminar.
  • 14. Listen to your customers and you might learn something about how to better help them. Bjmannyst.com can help with fine-tuning the messages into action.
  • 15. Use testimonials from some of your customers and put them up
  • 16. Send postcards instead of promotional letters so others can see it
  • 17. Submit a press release or blog post for a new product, promotion or milestone.
  • 18. Offer your service or product as a prize instead of cash
  • 19. Find the likely concentration of your targets and handout flyers, business cards
  • 20. Offer some free consultation, free gift, free product Demonstration
  • 21. Start a cross promote with other businesses that target your market.
  • 22. Exclusive discount to a target group
  • 23. Exclusive pricing to a specific club
  • 24. Send your best customers to the movies
  • 25. Place balloons, holiday decorations outside of your store or try something bold. Bjmannyst.com can help with outside the box tactics.
  • 26. Hold an event outside your store.
  • 27. Special samples or refreshments in your store.
  • 28. Use your your voice mail to advertise your special promotions
  • 29. Sponsor an event.
  • 30. Donate to a charity.
  • 31. Wear shirts, hats or other items with your logo or business slogan.
  • 32. Create a better store sign or logo. Bjmannyst.com can help with image design and digital image.
  • 33. Offer to do something bold and funny for charity if you reach a goal before the holidays
  • 34. Quickly learn what worked last year
  • 35. Identify which emails worked best and determine which variables led to success.
  • 36. Find the winning subject lines from last year and analyze it
  • 37. Minimize stress, by preparing back-up promotions or variations on what isn’t working. This could mean switching from a dollar discount to percentage off or including free shipping, a free gift, or a gift card with the existing offer.
  • 38. Sending too many messages to your subscribers could result in increased un-subscriptions and abuse complaints which may lead to your mailings being blocked.
  • 39. Determine which mailings in your communication plan would be good candidates.
  • 40. Set a time limit for groups or individuals who are not engaged subscribers or too your messages and has shown no interest and start cleaning.
  • 41. Make sure you have the best and right person to manage your online community.  Bjmannyst.com can help with online community management.
  • 42. If your plan is to improve your branding strategy. Bjmannyst.com can help.
  • 43. Just looking for that competitive advantage or marketing boost. Bjmannyst.com can help with getting your message to business founders, entrepreneurs.
  • 44. If you need more marketing ideas and advice, check out the founder of Founders Under 40’s blog.  http://mblog.bjmannyst.com




















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